Our One-on-One Session
Our one-on-one session
- Unlock your potential and accelerate your professional journey in Africa. Our conversation will allow you to:
- Explore practical strategies to deploy sustainable electrification solutions in rural African areas, tailored to your field realities.
- Structure a viable business model that balances profitability, social inclusion, and alignment with donor and partner requirements.
- Strengthen your commercial performance: B2B/B2C client acquisition, CRM and data-driven management, building a strong pipeline, and optimizing your sales cycle.
- Identify the right financing levers and public-private partnerships, drawing on real-world experience across several African countries.
Book your session today to take your projects to the next level and contribute actively to Africa’s energy transformation!
Language in which I am fluent
How I can help you ?
Here are the areas of expertise in which I can support you
- Deployment of rural electrification solutions in Africa
- Design of sustainable business models for off-grid energy
- Structuring and operational management of renewable energy and infrastructure projects in low-density areas
- Structuring public-private partnerships (PPPs) and responding to public tenders or calls for proposals funded by international donors
- Development and execution of B2B/B2C growth strategies and sales cycle optimization
- Building and leading high-performing commercial departments
- Implementation of CRM tools, data-driven management, and automation
- Launch and management of impact projects in complex environments, support for scaling impact-driven SMEs
- Multi-country development across Africa (Côte d’Ivoire, Mali, Madagascar, Nigeria…)
- Leadership of multicultural teams and management of commercial performance
About Me
Since 2010, I’ve been building innovative solutions to improve access to energy, connectivity, and economic inclusion in Africa. I founded Station Energy, a pioneer in distributing solar equipment (kiosks, SHS, cold rooms) in rural areas, with a network of 30 sales points funded via participatory models.
In 2016, I co-founded Nexoo & IoT Africa (with NETIS), where I led the rollout of Abidjan’s first free Wi-Fi network combining digital inclusion and contactless payments.
I later joined VINCI Energies as Business Developer for West Africa, crafting commercial strategies for Côte d’Ivoire, Ghana, and Burkina Faso and launching two Business Units generating €3M.
Since 2020, I’ve been Commercial Director at WeLight Africa (AXIAN Group), overseeing electrification in 200 villages across Mali, Madagascar, and Nigeria, managing 150+ staff to scale growth.
I also co-manage The Pasta Bar, a fast-casual restaurant chain in Abidjan, reflecting my passion for entrepreneurship and local impact.
Why I’m doing this ?
I’d be glad to help you structure and grow your sustainable electrification projects in Africa, strengthen your commercial strategy, and mobilize the right partners to maximize your impact.
Book your session to benefit from hands-on advice, field-tested expertise, and a strategic vision to support your ambitions.
I am very satisfied with the discussion with Alexandre Castel, because he really allowed me to understand the mistakes to avoid thanks to his experiences and proposed leads for me to develop new activities in my sector. I admit that it is really important to go to the school of people like him in order to avoid the same mistakes and perfect your business. Thank you
Our One-on-One Session
Our one-on-one session
- Unlock your potential and accelerate your professional journey in Africa. Our conversation will allow you to:
- Explore practical strategies to deploy sustainable electrification solutions in rural African areas, tailored to your field realities.
- Structure a viable business model that balances profitability, social inclusion, and alignment with donor and partner requirements.
- Strengthen your commercial performance: B2B/B2C client acquisition, CRM and data-driven management, building a strong pipeline, and optimizing your sales cycle.
- Identify the right financing levers and public-private partnerships, drawing on real-world experience across several African countries.
Book your session today to take your projects to the next level and contribute actively to Africa’s energy transformation!
Language in which I am fluent
How I can help you ?
Here are the areas of expertise in which I can support you
- Deployment of rural electrification solutions in Africa
- Design of sustainable business models for off-grid energy
- Structuring and operational management of renewable energy and infrastructure projects in low-density areas
- Structuring public-private partnerships (PPPs) and responding to public tenders or calls for proposals funded by international donors
- Development and execution of B2B/B2C growth strategies and sales cycle optimization
- Building and leading high-performing commercial departments
- Implementation of CRM tools, data-driven management, and automation
- Launch and management of impact projects in complex environments, support for scaling impact-driven SMEs
- Multi-country development across Africa (Côte d’Ivoire, Mali, Madagascar, Nigeria…)
- Leadership of multicultural teams and management of commercial performance
About Me
Since 2010, I’ve been building innovative solutions to improve access to energy, connectivity, and economic inclusion in Africa. I founded Station Energy, a pioneer in distributing solar equipment (kiosks, SHS, cold rooms) in rural areas, with a network of 30 sales points funded via participatory models.
In 2016, I co-founded Nexoo & IoT Africa (with NETIS), where I led the rollout of Abidjan’s first free Wi-Fi network combining digital inclusion and contactless payments.
I later joined VINCI Energies as Business Developer for West Africa, crafting commercial strategies for Côte d’Ivoire, Ghana, and Burkina Faso and launching two Business Units generating €3M.
Since 2020, I’ve been Commercial Director at WeLight Africa (AXIAN Group), overseeing electrification in 200 villages across Mali, Madagascar, and Nigeria, managing 150+ staff to scale growth.
I also co-manage The Pasta Bar, a fast-casual restaurant chain in Abidjan, reflecting my passion for entrepreneurship and local impact.
Why I’m doing this ?
I’d be glad to help you structure and grow your sustainable electrification projects in Africa, strengthen your commercial strategy, and mobilize the right partners to maximize your impact.
Book your session to benefit from hands-on advice, field-tested expertise, and a strategic vision to support your ambitions.
I am very satisfied with the discussion with Alexandre Castel, because he really allowed me to understand the mistakes to avoid thanks to his experiences and proposed leads for me to develop new activities in my sector. I admit that it is really important to go to the school of people like him in order to avoid the same mistakes and perfect your business. Thank you
How it works
You can book a video call with the expert for specific questions or for a full consultation experience. Sessions are offered in 30- and 60-minute slots to suit your needs.
Find an expert
Discover and select your expert from an exclusive list of top-level experts in Africa.
Book a video session
Choose a time that fits your schedule and the expert’s availability, then proceed with the payment.
Get your answers
Ask your questions during the live video call with your expert, and receive unique advice.
