How do you structure a business and its deals to build sustainable companies in Africa?

Across Africa, many projects emerge with a strong vision, a real market… sometimes even significant funding. And yet, many businesses remain fragile. Some fail, others stagnate few become truly sustainable because a company’s strength does not lie solely in its funding. It lies in its structure.

In this episode of Le Terrain Parle, Youssouf Carius offers a practical and strategic perspective on the invisible mechanisms that determine a business’s long-term sustainability: legal architecture, capital structuring, governance, and deal logic. A conversation grounded in the realities of structuring, trade-offs, and decision-making that shape companies over time.